Once in a while, you get the following idea. Hey, why not using these nice floating ads, or big flash animation ones, etc ...
This is not something to have on your website. I repeat. You don't want to have that on your website. I post that on my blog, and will make sure to read it every now I read it, to not forget:
The report by Jakob Neilsen shows the 11 most hated advertising techniques:
1) popup
2) load slowly
3) tries to trick you in clicking it
4) does not have a close button
5) covers what you are trying to see
6) doesn't say what it is for
7) move content aroound
8) occupies most of the pages
9) blinks on and off
10) float across the screen
11) automatically play sound
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