Tuesday, December 28, 2004

links software

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Given the importance of inbound links, and the time I already spend on collecting them, I thought : why not using a software to do the job for me, or to pay someone basic salary to run it for me.

I had a look at Arelis: nothing you can not do yourself. You specify a keyword, the search engines, and your run the automatic search:

The application returns a list of potential links partners. you select them, you can change the status, send automatically an email to any of them, it makes the process really fast! But is it in your interest to do such a thing?

If I was running a 10 people links collection department, I would split them into 2 teams of 5 people, and let one team run a links campaign with the tool, while asking the other team to carry on using manual process.

I could then decide whether the application is worth using. Until then, I prefer running my campaigns manually, which are definitely more efficient and effective, and wait until Jazar is big enough to start getting concerned about tools to manage big department of links builders.

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