&filter=1

Still cannot work out for sure why jazar.co.uk has moved to page 3 for the keyword "jazar".

Using on page optimisation + a few nice links should bring us to page 1. If I append &filter=1 at the end of the url, I get rank #1 for jazar!

So, ... what is this &filter=1.

1) Some people say that it might be a duplication penalty - and I tend to think the same.
- You can have a look at http://www.copyscape.com/ to see if anybody else has made a copy of your site.
- check your 404 pages. Some site redirect their alias to their main sites when the page is not found => duplicate! That's what happens with jazar, I have put an other site on the top of www.jazar.co.uk, and if a page is not found, it will show the jazar.co.uk homepage => penalty.

This is quite an easy fix. I just need to fix the 404 (As soon as I am finished with the content and update the version of the application).

2) you site has been hijacked
1. Search in Google for allinurl:www.mysite.com
2. Look for any listings that are not your site but have the exact title as your site.
3. View the Google cache to see if it looks just like your site.
4. Use my HTTP Response Viewer to view all HTTP headers being returned.

=> the site using this technique may replace your innocent site in the search results!

=> How to fix that: add some url rewriting directives in your .htaccess files to prevent site redirecting to your site. this fixes the problem very fast!