Check out the results diplayed for the query "Add URL" in google. Yes, the UI is changing for specific queries, with suggestions embedded in results pages.
"Google is testing an automated technique for detecting when an alternate query might help users find what they are looking for more quickly. For these searches, which are both commercial and non-commercial in nature, Google displays one or more alternate queries together with a preview of their top results"
Here we go, Google is following Yahoo steps, and injecting ads in the main listing - I am not sure this is the right move fro them. Bad for SEOs anyway, because it may means that it is now impossible to get ranked on a first page for some keywords!
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You can also give keywordspy a try. KeywordSpy.com is a Keyword Research Tool that helps identify what keywords competitors use, with results actually reflecting what advertisers are using at the current time.- http://www.keywordspy.com
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