Spam Look

MSN Dude (MSN search rep) tossed a new SEO jargon "spam look" on webmasterworld

Search engines keep fighting spam websites - These websites can rarely be mistaken, and once you land on the page, you know that you have been fooled.

Search Engines such as MSN need to come up with new ways of assessing the quality of a site, and identify "spammers". that's probably why MSN dude is calling out for feedbacks: Ok, you can spot spam website with 100% accuracy, but how do you come to this conclusion, and what are the indicators you have used to visually assess the site.