Friday, September 25, 2009

contacts manager

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Digital age allows us to have many friends, much more than we can deal with really. You can meet them on forumsn, through online connections, facebook, etc... and it is becoming increasingly hard to keep up with all these connections.

CRM tools (Customer Relationship Managament) have been around for a while. We now start seing what we could call FRM tools (Friend Relationship Management).

LinkedIn, Facebook can be used to keep an eye on what your "friends" are doing. But these online applications are also networking platforms, so not real "RFM" tools in my opinion.

Gist and Xobni are the real thing. These tools allows you to collect automatically information about your contacts, the way they are interconnected, the conversations you have with them thr0ugh many social channels, information about them on the internet, etc...

These are vey valuable tool, which I now use on a daily basis. They save you time, let you focus on other aspects of your business, and automate relationship management.

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